NIKE, Inc. (NKE.NYSE) AI OPINIONS & ADVISOR ANALYSIS
Read and compare the 8 individual AI Advisor deep-dive reports, including their forecast paths, ratings, price targets, and reasoning.
Updated on 19 March 2026Deep analysis 19 March 2026
Warren Buffett AI
Model rating
Strong Buy
5-Year Return Est.
+117.5%
Includes 3.23% annual net dividend contribution
1. Investment Thesis — Base Case
Within your Warren Buffett -- The Value Seeker persona definition and analytical framework, Investigative communication style and SME lexical register, the most reasonable Base Case projects a methodical realization of intrinsic valueintrinsic valueThe estimated true worth of a business or asset based on fundamentals instead of short-term market mood.View full glossary entry as the 'Win Now' strategy reverses recent unforced errors. The market is currently obsessing over a temporary earnings collapse caused by inventory markdowns and the unwinding of a failed DTC experiment. Over the 5-year horizon, Elliott Hill's restoration of key wholesale partnerships will stabilize volumes, allowing gross marginsgross marginsThe percentage of revenue remaining after deducting the direct costs of producing goods sold.View full glossary entry to revert from the depressed 40.6% back to historical averages. This margin expansionmargin expansionAn increase in profit as a percentage of revenue.View full glossary entry, coupled with an aggressive $18 billion share repurchase program executed at trough valuations, will drive massive EPS compoundingeps compoundingMethodical growth in earnings per share through margin improvement and systematic share count reduction.View full glossary entry even if top-line revenue growth remains in the low single digits. The current price offers a massive margin of safetymargin of safetyThe difference between an estimated intrinsic value and the purchase price, intended to allow for uncertainty or analytical error.View full glossary entry for a business earning a 14.6% return on invested capitalreturn on invested capitalReturn on invested capital (ROIC) measures how efficiently a business generates after-tax operating profit from the capital invested in its operations.View full glossary entry.
- Wholesale channel repair halts top-line bleeding and restores retail shelf space dominance.
- gross marginsThe percentage of revenue remaining after deducting the direct costs of producing goods sold. mechanically expand as promotional inventory clearing concludes.
- Share buybacks at 8-year lows hyper-charge per-share owner's earnings growth.
- The $1.5B tariff drag is partially offset by targeted price increases and supply chainThe network of suppliers, producers, logistics providers, distributors, and customers involved in creating and delivering a product or service. shifts.
- Greater China remains a structural drag but is eclipsed by North American profitability.
- The brand moatbrand moatA durable competitive advantage created by brand recognition, trust, loyalty, or perceived differentiation.View full glossary entry proves durable, delegating competitors to premium but contained niches.
- Implied market capitalizationmarket capitalizationThe market value of an asset or company, commonly calculated for a company as share price multiplied by shares outstanding.View full glossary entry reasonably returns to historical norms for a mature cash-compounderA business or asset that can reinvest earnings or cash flows at attractive returns over an extended period..
Historical prices and published forecast
- Observed price
- Published advisor forecast
View chart values
| Series | Date | Value (USD) |
|---|---|---|
| Observed price | 2021-03-17 | 141 |
| Observed price | 2021-03-30 | 133 |
| Observed price | 2021-04-12 | 136 |
| Observed price | 2021-04-21 | 128 |
| Observed price | 2021-05-12 | 136 |
| Observed price | 2021-05-21 | 133 |
| Observed price | 2021-06-16 | 129 |
| Observed price | 2021-06-24 | 141 |
| Observed price | 2021-06-29 | 155 |
| Observed price | 2021-07-12 | 162 |
| Observed price | 2021-07-25 | 166 |
| Observed price | 2021-08-07 | 173 |
| Observed price | 2021-08-20 | 169 |
| Observed price | 2021-09-10 | 162 |
| Observed price | 2021-09-15 | 158 |
| Observed price | 2021-09-28 | 147 |
| Observed price | 2021-10-11 | 155 |
| Observed price | 2021-11-01 | 171 |
| Observed price | 2021-11-10 | 168 |
| Observed price | 2021-11-19 | 175 |
| Observed price | 2021-12-06 | 170 |
| Observed price | 2021-12-15 | 164 |
| Observed price | 2021-12-28 | 168 |
| Observed price | 2022-01-18 | 146 |
| Observed price | 2022-01-31 | 147 |
| Observed price | 2022-02-09 | 142 |
| Observed price | 2022-02-18 | 144 |
| Observed price | 2022-03-11 | 124 |
| Observed price | 2022-03-15 | 123 |
| Observed price | 2022-03-28 | 135 |
| Observed price | 2022-04-19 | 135 |
| Observed price | 2022-04-28 | 122 |
| Observed price | 2022-05-19 | 109 |
| Observed price | 2022-05-28 | 115 |
| Observed price | 2022-06-06 | 120 |
| Observed price | 2022-06-23 | 107 |
| Observed price | 2022-07-02 | 103 |
| Observed price | 2022-07-19 | 111 |
| Observed price | 2022-07-23 | 110 |
| Observed price | 2022-08-14 | 116 |
| Observed price | 2022-08-18 | 115 |
| Observed price | 2022-09-05 | 105 |
| Observed price | 2022-09-18 | 107 |
| Observed price | 2022-10-01 | 84.9 |
| Observed price | 2022-10-09 | 86.9 |
| Observed price | 2022-10-27 | 92.5 |
| Observed price | 2022-11-04 | 91.6 |
| Observed price | 2022-11-26 | 107 |
| Observed price | 2022-12-05 | 110 |
| Observed price | 2022-12-22 | 116 |
| Observed price | 2022-12-26 | 117 |
| Observed price | 2023-01-13 | 129 |
| Observed price | 2023-01-30 | 129 |
| Observed price | 2023-02-07 | 123 |
| Observed price | 2023-02-16 | 125 |
| Observed price | 2023-03-10 | 118 |
| Observed price | 2023-03-14 | 119 |
| Observed price | 2023-03-18 | 124 |
| Observed price | 2023-04-09 | 122 |
| Observed price | 2023-05-01 | 127 |
| Observed price | 2023-05-05 | 127 |
| Observed price | 2023-05-27 | 107 |
| Observed price | 2023-06-09 | 107 |
| Observed price | 2023-06-17 | 111 |
| Observed price | 2023-06-26 | 112 |
| Observed price | 2023-07-09 | 106 |
| Observed price | 2023-07-31 | 110 |
| Observed price | 2023-08-13 | 107 |
| Observed price | 2023-08-17 | 105 |
| Observed price | 2023-09-08 | 97.6 |
| Observed price | 2023-09-12 | 96.3 |
| Observed price | 2023-09-25 | 90.5 |
| Observed price | 2023-10-08 | 97.8 |
| Observed price | 2023-10-21 | 104 |
| Observed price | 2023-11-03 | 104 |
| Observed price | 2023-11-25 | 108 |
| Observed price | 2023-11-29 | 111 |
| Observed price | 2023-12-16 | 122 |
| Observed price | 2023-12-25 | 108 |
| Observed price | 2024-01-15 | 102 |
| Observed price | 2024-01-20 | 101 |
| Observed price | 2024-02-10 | 106 |
| Observed price | 2024-02-15 | 106 |
| Observed price | 2024-03-07 | 99.1 |
| Observed price | 2024-03-12 | 101 |
| Observed price | 2024-04-02 | 90.4 |
| Observed price | 2024-04-07 | 90.3 |
| Observed price | 2024-04-20 | 94.4 |
| Observed price | 2024-05-07 | 93.4 |
| Observed price | 2024-05-16 | 91.8 |
| Observed price | 2024-05-29 | 93.2 |
| Observed price | 2024-06-19 | 96.5 |
| Observed price | 2024-06-24 | 95.2 |
| Observed price | 2024-07-15 | 71.6 |
| Observed price | 2024-08-06 | 72.7 |
| Observed price | 2024-08-10 | 76.5 |
| Observed price | 2024-08-23 | 84.2 |
| Observed price | 2024-09-05 | 80.5 |
| Observed price | 2024-09-10 | 79.1 |
| Observed price | 2024-09-27 | 88.2 |
| Observed price | 2024-10-14 | 83.5 |
| Observed price | 2024-10-27 | 78.6 |
| Observed price | 2024-10-31 | 78.1 |
| Observed price | 2024-11-18 | 74.2 |
| Observed price | 2024-12-01 | 79.0 |
| Observed price | 2024-12-18 | 77.1 |
| Observed price | 2024-12-22 | 76.9 |
| Observed price | 2025-01-13 | 71.2 |
| Observed price | 2025-01-17 | 71.4 |
| Observed price | 2025-01-30 | 76.8 |
| Observed price | 2025-02-12 | 73.1 |
| Observed price | 2025-02-25 | 80.1 |
| Observed price | 2025-03-10 | 74.7 |
| Observed price | 2025-03-28 | 63.3 |
| Observed price | 2025-04-05 | 57.8 |
| Observed price | 2025-04-10 | 54.4 |
| Observed price | 2025-05-01 | 58.5 |
| Observed price | 2025-05-19 | 62.5 |
| Observed price | 2025-06-09 | 63.0 |
| Observed price | 2025-06-18 | 60.6 |
| Observed price | 2025-06-22 | 60.4 |
| Observed price | 2025-07-05 | 75.1 |
| Observed price | 2025-07-18 | 73.8 |
| Observed price | 2025-07-27 | 76.5 |
| Observed price | 2025-08-26 | 78.5 |
| Observed price | 2025-09-04 | 74.6 |
| Observed price | 2025-09-08 | 74.2 |
| Observed price | 2025-09-25 | 70.6 |
| Observed price | 2025-10-04 | 71.6 |
| Observed price | 2025-10-08 | 66.5 |
| Observed price | 2025-11-08 | 61.3 |
| Observed price | 2025-11-12 | 65.3 |
| Observed price | 2025-11-25 | 64.2 |
| Observed price | 2025-12-12 | 66.9 |
| Observed price | 2025-12-25 | 59.2 |
| Observed price | 2026-01-12 | 65.6 |
| Observed price | 2026-01-20 | 65.4 |
| Observed price | 2026-02-02 | 61.0 |
| Observed price | 2026-02-20 | 65.3 |
| Observed price | 2026-03-05 | 58.0 |
| Observed price | 2026-03-09 | 56.3 |
| Observed price | 2026-03-26 | 52.2 |
| Observed price | 2026-04-04 | 46.3 |
| Observed price | 2026-04-08 | 44.0 |
| Observed price | 2026-05-13 | 42.4 |
| Observed price | 2026-05-22 | 44.7 |
| Observed price | 2026-05-30 | 46.1 |
| Observed price | 2026-06-04 | 43.6 |
| Observed price | 2026-06-25 | 40.9 |
| Observed price | 2026-07-12 | 43.8 |
| Observed price | 2026-07-17 | 43.7 |
| Observed price | 2026-08-07 | 41.8 |
| Observed price | 2026-08-20 | 40.7 |
| Observed price | 2026-09-02 | 38.7 |
| Observed price | 2026-09-07 | 38.2 |
| Observed price | 2026-09-18 | 35.5 |
| Published advisor forecast | 2026-03-18 | 53.5 |
| Published advisor forecast | 2026-06-18 | 55.6 |
| Published advisor forecast | 2026-09-18 | 58.4 |
| Published advisor forecast | 2026-12-18 | 60.1 |
| Published advisor forecast | 2027-03-18 | 63.7 |
| Published advisor forecast | 2027-06-18 | 66.3 |
| Published advisor forecast | 2027-09-18 | 69.6 |
| Published advisor forecast | 2027-12-18 | 71.7 |
| Published advisor forecast | 2028-03-18 | 74.6 |
| Published advisor forecast | 2028-06-18 | 76.8 |
| Published advisor forecast | 2028-09-18 | 78.3 |
| Published advisor forecast | 2028-12-18 | 80.7 |
| Published advisor forecast | 2029-03-18 | 79.1 |
| Published advisor forecast | 2029-06-18 | 82.2 |
| Published advisor forecast | 2029-09-18 | 84.7 |
| Published advisor forecast | 2029-12-18 | 86.4 |
| Published advisor forecast | 2030-03-18 | 89.9 |
| Published advisor forecast | 2030-06-18 | 92.6 |
| Published advisor forecast | 2030-09-18 | 94.4 |
| Published advisor forecast | 2030-12-18 | 97.2 |
| Published advisor forecast | 2031-03-18 | 99.2 |
2. Scenarios & Signals
Bull case
Within your Warren Buffett -- The Value Seeker persona definition and analytical framework, Investigative communication style and SME lexical register, the Bull Case materializes if the Base Case execution is amplified by a swift resolution to the tariff burden and a macroeconomic resurgence in China. In this scenario, the total removal of the $1.5 billion COGScost of goods soldCost of goods sold (COGS) represents the direct costs of producing or delivering the goods sold by a business.View full glossary entry penalty causes gross marginsThe percentage of revenue remaining after deducting the direct costs of producing goods sold. to overshoot historical averages, while Chinese stimulus rapidly restores double-digit growth in Nike's most profitable region.
- Tariff exemptions or rapid supply chainsupply chainThe network of suppliers, producers, logistics providers, distributors, and customers involved in creating and delivering a product or service.View full glossary entry maneuvers instantly eliminate the 300 bps margin drag.
- Massive Chinese consumer stimulus aggressively revives high-margin Asian sales.
- New innovation pipelines (Amplify) completely suffocate challenger brand momentum.
- Multiple expansionmultiple expansionAn increase in valuation ratios such as price-to-earnings or enterprise-value-to-sales.View full glossary entry accelerates as Mr. Market shifts from extreme fear to euphoria.
- The implied valuation reflects a flawless execution of the turnaround, justifying a peak P/E.
Bear case
Within your Warren Buffett -- The Value Seeker persona definition and analytical framework, Investigative communication style and SME lexical register, the Bear Case unfolds if the operational turnaround is overwhelmed by severe macroeconomic friction and a structural breakdown of the brand's premium perception. Should global trade wars escalate, plunging supply chains into chaos, and if consumers permanently migrate to agile competitors, the current low earnings will not be a trough, but a new ceiling.
- Punitive global tariffs permanently break the legacy footwear unit economic model.
- The 'Win Now' wholesale strategy fails to recapture lost market share from On and Hoka.
- Converse brand collapse accelerates, requiring massive write-downs and capital diversion.
- Margin compressionmargin compressionThe narrowing of profit margins due to rising costs or declining pricing power.View full glossary entry becomes permanent as Nike is forced to compete primarily on price.
- The equity languishes as a value trapvalue trapA stock that appears cheap based on valuation metrics but remains stagnant due to fundamental business deterioration.View full glossary entry, confirming the permanent narrowing of the economic moateconomic moatCompetitive advantage protecting market share and profitability from rivals.View full glossary entry.
Current crowd narrative
Within your Warren Buffett -- The Value Seeker persona definition and analytical framework, Investigative communication style and SME lexical register, the noisy market firmly believes Nike is a broken growth story experiencing permanent moat deterioration. The consensus trade is to sell on any strength, anchored by the recent 32% collapse in net income and the $1.5 billion tariff penalty. Financial media and sell-side analysts treat the current gross margin compressiongross margin compressionReduction in profitability due to rising input costs and supply chain expenses.View full glossary entry as a structural, irreversible reality, assuming nimble challengers have permanently stolen pricing powerpricing powerThe ability of a company to raise prices without losing significant customer demand.View full glossary entry. The crowd views the stock's 8-year low not as a discount, but as an accurate reflection of a dying brand.
Alpha-gap assessment
Within your Warren Buffett -- The Value Seeker persona definition and analytical framework, Investigative communication style and SME lexical register, the variant perceptionvariant perceptionAn investment view that differs from market consensus and assumes future outcomes will be better or worse than widely expected.View full glossary entry rests on differentiating between temporary operational blunders and permanent moat impairment. The crowd mistakes an inventory clearance cycle and a reversible DTC channel error for a structural loss of brand equity. By extrapolating trough margins into perpetuity, the market prices a world-class, capital-light compoundercompounderA business or asset that can reinvest earnings or cash flows at attractive returns over an extended period.View full glossary entry with a 14.6% return on invested capitalReturn on invested capital (ROIC) measures how efficiently a business generates after-tax operating profit from the capital invested in its operations. at a distressed valuationdistressed valuationA depressed valuation level caused by high perceived risk, weak confidence, or financial stress.View full glossary entry. When Elliott Hill's channel repair normalizes volumes, margins will mathematically revert toward 45%, triggering explosive EPS leverage that the consensus models fundamentally fail to capture.
Convergence catalyst
Within your Warren Buffett -- The Value Seeker persona definition and analytical framework, Investigative communication style and SME lexical register, the delivery of a quarterly earnings report (likely Q1 or Q2 FY2027) showcasing >150 basis points of sequential gross margin expansiongross margin expansionAn increase in gross profit as a percentage of revenue.View full glossary entry. This undeniable, quantitative proof of margin recovery will shatter the 'broken brand' narrative, forcing systematic upward revisions of forward earningsforward earningsEstimated future profitability used to calculate valuation multiples for investment analysis.View full glossary entry estimates and triggering rapid multiple expansionAn increase in valuation ratios such as price-to-earnings or enterprise-value-to-sales..
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